Our Market Research Experience

Michael Hesser founded The Praxi Group in 2003 and has more than 20 years of experience in primary research, including leadership positions with national marketing research companies, advertising agencies and Fortune 500 client side firms. He has designed and managed research projects across a diverse set of methodologies, including complex quantitative techniques and also personally moderating more than 1,500 focus groups.

The Praxi Group has two critical goals for the company and for our relationships with clients: 1) to create a proven reputation for the company as the BEST independent marketing research company available, anywhere, and 2) to have a lot of FUN along the way.

Which goal do we spend the most time and effort on? To be honest, we're the first to admit that we spend quite a bit of time on both.